A system for detecting how many users are watching a given media device, including audio/visual output means such as a television or computer monitor, a monitoring device such as a television or computer monitor, a video capturing device, server means, and a programmable database that registers the users watching a given media content during a predetermined time in a given space. Monitoring means continuously scans the given space for new, unregistered users to charge them for viewing the media content. Once users have registered and paid for the media content, the content is released from the system's servers or a third party's servers and displayed on the audio/visual output means.