Audience rating statistics method and system
A technology of viewing statistics and statistical analysis, applied in the field of information processing, can solve problems such as inaccurate viewing statistics, and achieve the effect of large profits
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[0068] Example one
[0069] figure 1 It is a schematic flow chart of the viewing statistics method provided in the first embodiment of the present invention. This method is suitable for the case of performing full-sample viewing statistics on clients (mobile phones, tablet computers, smart TVs and other smart terminals) and gateways, and the method can be executed by a viewing statistics system. Among them, the rating statistics system includes clients, gateways, public network servers, private network servers, and private network clients. Depending on the size of the viewing statistics range, the rating statistics system can use one or more public network servers, or only one A dedicated network server. Exemplarily, this embodiment performs viewing statistics on clients and gateways within a smaller viewing range, and the public network server and the private network server are the same server, that is, the public network / private network server. Such as figure 1 As shown, the m
Example Embodiment
[0081] Example two
[0082] figure 2 It is a schematic flow chart of the viewing statistics method provided in the second embodiment of the present invention. When the viewing statistics range is large, the viewing statistics system should use both the public network server and the private network server. Therefore, this embodiment is based on the above embodiment, and further reads and analyzes the client viewing information and the gateway viewing information on the private network server Before information, perform the following operations:
[0083] The private network server regularly downloads the client viewing information and gateway viewing information, and saves them in a preset directory.
[0084] Therefore, according to the size of the viewing statistics range, one or more public network servers may actually be used to respectively receive and store the client viewing information reported by the client and the gateway viewing information reported by the gateway. The privat
Example Embodiment
[0125] Example three
[0126] Image 6 It is a structural block diagram of the ratings statistics system provided in the third embodiment of the present invention. Such as Image 6 As shown, the system includes: a client 10, a gateway 20, a public network server, a private network server, and a private network client 40; the public network server includes a viewing information receiving module 301; the private network server includes a viewing information analysis module 302. A viewing information statistics module 304 and a database module 303.
[0127] Wherein, the viewing information receiving module 301 is configured to respectively receive and store the client viewing information reported by the client 10 and the gateway viewing information reported by the gateway 20;
[0128] The viewing information analysis module 302 is used to read and analyze the client viewing information and gateway viewing information, and store the parsed client viewing analysis information and gateway vi
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