Application recommending method, a terminal and computer-readable storage medium

[0070] Such as image 3 As shown, the first embodiment of the present invention provides an application recommendation method, which is used in a terminal, and the method includes steps:

[0071] S31. According to the search record of the terminal user, calculate the degree of interest of the terminal user in the search word.

[0072] In this embodiment, the calculation of the degree of interest of the terminal user to the search word according to the search record of the terminal user includes the steps of:

[0073] Obtain the search record of the terminal user, wherein the search record of the terminal user includes the terminal user ID (Identification, identification number), search term, and search behavior occurrence time;

[0074] According to the terminal user ID, the search term and the occurrence time of the search behavior, the degree of interest of the terminal user in the search term is calculated.

[0075] Optionally, the degree of interest of the terminal user to

[0112] refer to Figure 5 , Figure 5 A terminal is provided for the second embodiment of the present invention. The terminal 40 includes: a memory 41, a processor 42, and an application recommendation program stored in the memory 41 and operable on the processor 42. The application When the recommendation program is executed by the processor 42, it is used to implement the following steps of the application recommendation method:

[0113] According to the search record of the terminal user, calculate the degree of interest of the terminal user to the search term;

[0114] Obtain the matching degree between the application and the search term;

[0115] According to the terminal user's degree of interest in the search term and the degree of matching between the application and the search term, the application recommendation result of the terminal user is calculated and obtained.

[0116] When the application recommendation program is executed by the processor 42, it is also use

[0142] The third embodiment of the present invention provides a computer-readable storage medium, where an application recommendation program is stored on the computer-readable storage medium, and when the application recommendation program is executed by a processor, the application recommendation method described in the first embodiment is implemented A step of.

[0143] The computer-readable storage medium provided by the embodiment of the present invention calculates the application recommendation result of the terminal user based on the terminal user's interest in the search term and the matching degree between the application and the search term; on the one hand, the user's interest is accurately and timely calculated, On the other hand, it provides end users with real-time personalized application recommendation services to improve user experience and increase the conversion rate of application downloads.