The invention relates to thermal insulation paint used on glass, belonging to the technical field of thermal insulation paint. The thermal insulation paint aims at solving the problems that in the prior art, the thermal insulation paint for glass is barely satisfactory in the aspects of absorbance, reflection and transmittance of light rays, meanwhile, such aspects as abrasive resistance, adhesive force and the like have no prominence either, the environmental protection performance is poor, and the requirement for existing green production cannot be met. The thermal insulation paint used on the glass is prepared from the following components in parts by weight: 8 to 30 parts of a SiO2 aerogel water dispersion paste, 10 to 20 parts of nanometer ATO aqueous dispersion liquid, 26 to 50 parts of aqueous acrylic resin, 25 to 90 parts of aqueous polyurethane resin and an adjuvant. The thermal insulation paint used on the glass is safe in use and environment-friendly, does not cause destruction to the environment, is simple in construction, and has excellent waterproof performance and thermal insulation performance.