Advertisement data evidence storage method and device based on block chain

一种广告数据、区块链的技术，应用在基于区块链的广告数据存证领域，能够解决统计不方便、广告效果不透明等问题

Pending Publication Date: 2019-12-06
BEIJING AIMORECE TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

And when the advertisement search information in the above-mentioned storage device is replaced, it must be manually operated (such as replacing the storage device or using a dump device to copy)
[0004] At present, advertising generally has problems such as opaque effects and inconvenient statistics.

Method used

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Examples

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Embodiment Construction

[0028] In order to make the purpose, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings in the embodiments of the present invention. Obviously, the described embodiments It is a part of embodiments of the present invention, but not all embodiments. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0029] The embodiment of the present invention provides a blockchain-based advertising data storage method and device. figure 1 An exemplary architecture for applying the embodiments provided herein is shown.

[0030] Such as figure 1 As shown, the exemplary architecture may include one or more advertising terminals 101, one or more user t...

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PUM

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Abstract

The embodiment of the invention relates to an advertisement data evidence storage method and device based on a block chain. The method comprises: receiving advertisement putting data sent by an advertisement terminal, wherein the putting data comprise browsing times; and after verifying the advertisement putting data, recording the advertisement putting data in the block chain. The delivery data of the advertisement is recorded in the block chain to realize evidence storage of the delivery data of the advertisement, and the delivery data of the advertisement can be queried in the block chain to determine the delivery condition. Therefore, the authenticity and credibility of the information can be improved, and whether the advertisement merchant is consistent with the delivery mode of the license in the actual business scene can be determined; therefore, the situation that the user experience is affected due to spoofing of consumers is avoided, and the consumers can also directly inquire the information on the block chain.

Description

technical field [0001] The present invention relates to the field of computer technology, in particular to a blockchain-based advertising data storage method and device. Background technique [0002] Traditional advertisements are spread through traditional media such as television, newspapers, billboards and radio. However, newspaper billboards and other methods mainly display product or service information through static images or text. Although the audience is large and the cost is relatively low, the form of expression is too single to attract consumers. On the other hand, television and radio broadcast information through dynamic images / sounds, but advertisements are often inserted between programs, which can easily cause audience rebellion and high costs. [0003] With the development of technology, there has been a form of broadcasting multimedia advertisements in commercial gathering places, such as installing electronic display screens in shopping malls or building...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/2458G06Q30/00G06Q30/02
CPCG06F16/2471G06Q30/0185G06Q30/0241
Inventor 吉建勋杨慧
Owner BEIJING AIMORECE TECH CO LTD
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