Video Encoder and Content Distribution System

[0076]According to an embodiment of the present invention, there is provided a distributing computer system for electronic publishers of video content to encode, distribute or publish electronic content, by inserting a video within a web page or use a video file for the purpose of obtaining feedback from a viewer. It does not require the installation of software but operates as an “online application” via the internet.

[0077]The term publisher is used herein to refer to any party that uses the system to place content on a server that is accessible to one or more users (i.e. receiver of content). A publisher could therefore be, for example, a publisher in the usual sense, an advertiser or other commercial concern, an educational institution, a governmental body or an individual.

[0078]Once prepared and broadcast by the publisher, the user (i.e. the receiver of the content) can view the video to the quality intended by the publisher. The viewer software (or “viewer”) employed by the user c